I just watched a promo video for something — I’m not sure exactly what since I closed the browser before it was done — that was simply embarrassing.

First, I do not think you have to be *perfect* in your audio and videos. If you flub a little bit, or say “um” a few times, it’s not a huge deal.

But this is what I think these two internet marketing legends did…

One of the guys typed up the slides for the video and then the other guy came over and they started the screen recorder. And then they read the slides.

And you could tell which of the two wrote the slides because the other guy was reading them cold and doing a poor job of it. In a couple cases they stopped, flipped the slides back, and started over again — in one case with the other guy doing the talking because he was more smooth!

Dude #1 and Dude #2 — you’re multimillionaires, right? So spend $20 and get someone to chop the crap out of your video!

You’re wanting me to spend $xxx on your great information, but what you’re showing me is downright SHODDY workmanship! Is your info product going to be the same kind of thing? Did you take the same pride in creating your product as you took in creating your video?

Again, I don’t think people need to be perfect. But I felt disrespected watching the video — maybe they think they’re such hot shots they can throw anything out there and people will still get it?

That’s SO disappointing.

If you’re going to put something out that reflects YOU, don’t just throw out trash. It’s not becoming for Internet Multimillionaires or the rest of us.