{"id":303,"date":"2012-03-24T15:42:57","date_gmt":"2012-03-24T23:42:57","guid":{"rendered":"http:\/\/jayjennings.com\/?p=303"},"modified":"2012-03-24T15:42:57","modified_gmt":"2012-03-24T23:42:57","slug":"miner-or-merchant","status":"publish","type":"post","link":"https:\/\/jayjennings.com\/blog\/2012\/03\/24\/miner-or-merchant\/","title":{"rendered":"Miner or Merchant?"},"content":{"rendered":"<p>Everybody&#8217;s heard the best way to make money during a gold rush is to be the guy selling picks and shovels to the miners. Very few people will &#8220;strike it rich&#8221; but even the guys who lose their shirts need the tools to mine.<\/p>\n<p>I want to be a miner in the worst way &#8212; I daydream about what will happen when I hit the mother lode. And I <em>know<\/em> that big strike is right around the corner, so I keep digging and digging.<\/p>\n<p>And yet, the money I make continues to be in the sale of tools to other miners. Sure, I come across a nugget or two in my mining (I do use my own tools), but the bulk of the money that pays the bills comes from tool sales.<\/p>\n<p>That&#8217;s true now in the game development world and it was true a few years ago when I was in the &#8220;internet marketing&#8221; world. The mining is what I wanted to do &#8212; the tools were more profitable.<\/p>\n<p>That says to me I should give up mining and focus on making the best tools I can for the miners who are heading for the gold fields.<\/p>\n<h3>That makes the most business sense.<\/h3>\n<p>Except that <strong>I&#8217;m a freakin&#8217; MINER<\/strong> and I don&#8217;t want to stay home while everyone else is out there striking it rich!<\/p>\n<p>I know most of them will come back empty-handed, but think about it &#8212; would you rather sit and listen to an old geezer tell stories about the thrill of looking for gold; about the mother lode he *almost* found?<\/p>\n<p>Or would you rather sit and listen to an old geezer talk about inventory and stocking the right tools?<\/p>\n<p>Give me the first old geezer any day! And I&#8217;d rather BE that guy than the other one.<\/p>\n<p>Except when the rent is due. Or the car needs another tank of gas. Or a new iPad is released. Those times? I want the income from the merchant.<\/p>\n<p>The good news for me is that I enjoy building tools &#8212; not as much as mining, but I still enjoy it. While only working on tools might be the &#8220;wise&#8221; move, giving up my mining on the weekends would just make a me a bitter old merchant. And that would wind up negatively impacting my tools.<\/p>\n<h3>My dream?<\/h3>\n<p>To get to the point where I can manage a game studio &#8212; I&#8217;ll design the tools to help make games and then use them to create the actual games. If a game makes it big, very cool. But even if not, the tools are still bringing in the revenue. I have a list a yard long of tools that would help make game\/app creation faster and easier &#8212; just no time to develop them.<\/p>\n<p>Because in my spare time I&#8217;m out there with everyone else, swinging a pick, knowing the biggest vein of gold is almost within reach. Right around the corner.<\/p>\n<p><em>I&#8217;ll hit it any day now.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Everybody&#8217;s heard the best way to make money during a gold rush is to be the guy selling picks and shovels to the miners. Very few people will &#8220;strike it rich&#8221; but even the guys who lose their shirts need the tools to mine. I want to be a miner in the worst way &#8212; I daydream about what will &#8230; <a href=\"https:\/\/jayjennings.com\/blog\/2012\/03\/24\/miner-or-merchant\/\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9,13,17,18],"tags":[32],"class_list":["post-303","post","type-post","status-publish","format-standard","hentry","category-game-development","category-miscellaneous","category-product-creation","category-programming","tag-game-development-2","no-post-thumbnail"],"jetpack_featured_media_url":"","jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/jayjennings.com\/blog\/wp-json\/wp\/v2\/posts\/303","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jayjennings.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jayjennings.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jayjennings.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jayjennings.com\/blog\/wp-json\/wp\/v2\/comments?post=303"}],"version-history":[{"count":0,"href":"https:\/\/jayjennings.com\/blog\/wp-json\/wp\/v2\/posts\/303\/revisions"}],"wp:attachment":[{"href":"https:\/\/jayjennings.com\/blog\/wp-json\/wp\/v2\/media?parent=303"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jayjennings.com\/blog\/wp-json\/wp\/v2\/categories?post=303"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jayjennings.com\/blog\/wp-json\/wp\/v2\/tags?post=303"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}