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Expanding the Niche

There’s a lot of be said about focusing on a specific niche, but if your niche is too narrow you may not have a large enough market to build the kind of business you really want. I’m kind of in that boat right now. My niche is game programmers who use the Corona SDK framework. But as wildly fanatic as Corona developers can be, there are only so many of them. My business has been good, but it didn’t seem like there was a ton of room for growth. And now with two competitors offering the same kind of tool I’ve been selling, it’s going to be even harder. I have two options and...
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Miner or Merchant?

Everybody’s heard the best way to make money during a gold rush is to be the guy selling picks and shovels to the miners. Very few people will “strike it rich” but even the guys who lose their shirts need the tools to mine. I want to be a miner in the worst way — I daydream about what will happen when I hit the mother lode. And I know that big strike is right around the corner, so I keep digging and digging. And yet, the money I make continues to be in the sale of tools to other miners. Sure, I come across a nugget or two in my mining (I do use my own tools), but the bulk of the...
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Using the iPhone As A Computer?

Today I read an interesting article called, “What is the Everyman’s PC?” by Ben Brooks. “It’s easy to see why one would argue that the iPad could be better suited for most people than a MacBook Air, but a cellphone? That seems like a stretch, right?” An iPhone is a very cool phone, but a computer? No way. That may be your initial reaction, but I ran an experiment today… I paired my iPhone 4S with my wireless Bluetooth keyboard and sat down in my recliner. Then I mirrored my iPhone onto my 42″ HDTV. You can do that if you have one of those little Apple TV...
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Three Stupid Things About TV

Yesterday I exchanged my normal cable box for one that handles HD signals. I didn’t need to do it before now because until my birthday recently I didn’t even have an HDTV and rarely watched a “channel” at all. First thing I noticed with the new box is that stuff looked *really* different. In a good way. Clarity and vibrant colors. The trade-in was definitely worth the extra $8 per month. As cool as the enhanced picture is, during my TV watching session yesterday I noticed three things that made me realize (once again) why watching TV is mainly just a waste of time. 1st Stupid...
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Stuck In The Middle (Updated)

I’ve been the owner of a Kindle Fire for just about 12 hours now so I don’t have a lot of experience, but my initial reaction — overall — is that it’s the wrong size. At the risk of being called a fanboy (or even fanboi) I think Steve Jobs was right about 7″ tablets not being a good size. (Now watch them come out with one…) Here’s why: If I’m in a “mobile” situation, stopped at a red light, standing in line, etc., my iPhone is the perfect size. And if I’m in a “settled” situation like sitting in bed or on the couch,...
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