Posted by Jay Jennings in Game Development, Internet Marketing, Miscellaneous
on Apr 11th, 2012 | 0 comments
There’s a lot of be said about focusing on a specific niche, but if your niche is too narrow you may not have a large enough market to build the kind of business you really want.
I’m kind of in that boat right now.
My niche is game programmers who use the Corona SDK framework. But as wildly fanatic as Corona developers can be, there are only so many of them. My business has been good, but it didn’t seem like there was a ton of room for growth. And now with two competitors offering the same kind of tool I’ve been selling, it’s going to be even harder.
I have two options and...
Posted by Jay Jennings in Internet Marketing, Miscellaneous
on Feb 8th, 2012 | 6 comments
Today I read an interesting article called, “What is the Everyman’s PC?” by Ben Brooks.
“It’s easy to see why one would argue that the iPad could be better suited for most people than a MacBook Air, but a cellphone? That seems like a stretch, right?”
An iPhone is a very cool phone, but a computer? No way.
That may be your initial reaction, but I ran an experiment today…
I paired my iPhone 4S with my wireless Bluetooth keyboard and sat down in my recliner. Then I mirrored my iPhone onto my 42″ HDTV. You can do that if you have one of those little Apple TV...
Posted by Jay Jennings in Internet Marketing, Miscellaneous, Product Creation
on Jan 11th, 2012 | 0 comments
I’ve been the owner of a Kindle Fire for just about 12 hours now so I don’t have a lot of experience, but my initial reaction — overall — is that it’s the wrong size.
At the risk of being called a fanboy (or even fanboi) I think Steve Jobs was right about 7″ tablets not being a good size. (Now watch them come out with one…) Here’s why:
If I’m in a “mobile” situation, stopped at a red light, standing in line, etc., my iPhone is the perfect size. And if I’m in a “settled” situation like sitting in bed or on the couch,...
Posted by Jay Jennings in Internet Marketing, Miscellaneous, Product Creation, Programming
on Jan 2nd, 2012 | 0 comments
Laptops are outselling desktop machines (by a huge margin) and tablets (iPads, specifically) are being used to replace laptops by more and more people.
I can see a time within a couple years (yeah, that soon) where the only computer most people will need will be an iPhone.
Sidebar: Yeah, someone using Android could pull off what I’m suggesting, but Apple has a proven track record of doing more cool things. Sorry, just a fact.
A “home computer” could consist of a monitor and a keyboard — and your iPhone. Sit down in front of the keyboard and connect your iPhone to the monitor...
Posted by Jay Jennings in Article Marketing, Content Creation, Internet Marketing, Product Creation, Video Marketing
on Nov 16th, 2011 | 2 comments
I’ve written a LOT of tools over the years but the ones I use day in and day out are the following (and you’ll notice these are all aimed at creating and promoting products):
Article Architect – While I don’t do tons of article marketing anymore (I do it, but it’s very focused — no more shotgun approach for me) I create content all the time, and I still do most of my writing in AA. It’s one place where I can find all my content and then auto-post it to my WordPress blog or export and upload as an HTML web page.
Sonic Sneak – I’ve been cloaking and...